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According to theLibrary of Congress, theU.S.
Congress chose May since there were two important historical events that happened during the month.
The AAPI community continues to make a significant impact in several industries, including the beauty industry.
But Asian beauty brands weren’t always accepted.
So we compiled a list of AAPI brands that offer beauty products inspired by traditions in Asian countries.
Tatcha offers luxurious Japanese skincare
Tatchais well-known as a luxury skincare-based brand in Sephora.
The brand is known for several products that help impart a fresh glow to the face, perAllure.
In her early adult years, Tsai traveled frequently and especially loved learning about Japanese culture.
This inspired her to launch a skincare-based line that emphasized traditional Japanese skincare ingredients.
But Tatcha was initially not accepted by retail partners.
Tsai was told that Asian beauty would not sell well in the U.S.
Nevertheless, she persisted and succeeded.
Tatcha’s The Essence andLuminous Dewy Skin Mistare among some of their bestsellers.
Gugnani was a busy career woman who was constantly on-the-go.
She had to juggle traveling for work and taking care of her children.
After being diagnosed with an autoimmune disease, she learned about hormone-disrupting ingredients that were often found in makeup.
This led her to eliminating products from her routine.
After meeting supermodel Lindsay Ellingson at a party, the two co-foundedWander Beauty.
So the next time you wander into a Sephora, check out Wander Beauty.
The makeup maven now owns her own beauty line Em Cosmetics, (viaAllure).
The brand concentrates on skincare-infused makeup formulas that give you a lit-from-within glow, (viaEm Cosmetics).
The formula contains niacinamide, snow mushroom extract, and rice water.
I felt disconnected and unseen."
She noted, “The bright pigmentation of the lipstick evens out your skin tone.”
The Huestick comes in a variety of shades all designed tocolor-correctvarious skin tones.
According to thecompany’s website, the vegan, clean and cruelty-free products are all made in Korea.
Sweet Chef’s star products theirvitamin-based serums are available at Target for just under $20 each.
Insert Name Here was founded by Sharon Pak and Jordan Wynn, who were originally co-workers at Colourpop.
The company also carries a variety of hot tools that can give you a sleek blowout or beachy waves.
Their father, Frank Tavakoli, founded Houston-based franchise TGF Hair Salon.
Frank had his own lab where he created his own hair products.
The oil contains saffron fibers, pistachio oil and rose oil, which work together to impart a shine.
The line also carriesshampoo and conditionerthat contain saffron and rose.
The brand is focused on natural Ayurvedic ingredients.
Mango People has bronzer and highlighter sticks, but their most popular product is their Multi-Stick.
The pigments used in the product contain clay, fruits, adaptogenic herbs, among other organic ingredients.
Founder Victoria Ziarnik grew up immersed in Polynesian culture, as her mom was born and raised in Fiji.
Ziarnik’s father was a botanist and became an expert on Polynesian flora.
Through her upbringing, she started using natural ingredients as skincare.
She teamed up with her nephew Dr. Tanuj Nakra to develop Avya Skincare (viaHuffington Post).
The line combines scientifically-proven skincare active ingredients with ancient Ayurvedic natural ingredients that are popular in India.
The brand offers products that make up an entire skincare routine from cleanser to eye cream.
