We are all for ano-makeup look, even if it does require a bit of product to pull off.

Unfortunately, the eye area can still pose a problem.

What do you do about mascara?

Woman with a no-makeup makeup look and defined brows

Why have I never heard of clear mascara?

Clear mascara, however, might not be in your product rotation.

Traditional mascara deposits both products (including polymers and waxes) and pigment.

Smiling woman with subtle makeup

Combining all mascara’s features makes your lashes look longer and fuller and your eyes more open.

Clear mascara has many of these benefits, minus the pigment.

You’ll get to enjoy naturally glossy lashes without worrying about smudging or dripping.

Woman with soft glam makeup look and defined brows

Because it’s clear, no one will ever guess you’re wearing mascara.

You don’t have to stop there, though; clear mascara is seriously a secret weapon.

Use it to tame unruly hairs or brush your brows upwards for volume and structure.

It’s a great primer for traditional mascara.