Gains this dramatic give the hashtag #TikTokMadeMeBuyIt a whole new meaning.

So we’ve got to know, what are the most viral beauty products on TikTok?

Thanks to influencer marketing agency,Ubiquitous Influence, we’ve got the deets.

beauty blogger

Surprisingly, the results aren’t just affordable products for young people.

You’ll see a mix of luxury and innovation next to classic brands making a big comeback.

You’re probably wondering what are the top beauty brands on TikTok?

dyson airwrap

), but the company has recently expanded its offerings.

It’s pure genius, and the TikTok community is obsessed.

1.8 billion users on the platform have created videos using the brand’s hashtag (perUbiquitous Influence).

CeraVe Moisturizing cream

CeraVe

There’s nothing glamorous or flashy about CeraVe.

At the same time, there’s no denying that French culture is always in style.

The Toleriane Moisturizer, in particular, is La Roche-Posay’smost talked about product on TikTok.

The Ordinary Peeling Solution

Olaplex No7

La Roche-Posay products and mirror