Online marketplace Etsysays its missionis to “keep commerce human.”
Yet and still, Etsy’s home base resides in Brooklyn for a much more sentimental reason.
Etsy has no plans to leave its city home, either.
And flourish it did.
If someone asks you where the name came from, just make something up.
That’s what we do."
In Italian, you say ‘etsi’ a lot.
It means ‘oh, yes.’
And in Latin, it means ‘and if.'"
And so Etsy was born.
He toldEntrepreneur,“An Etsy economy is a people-powered economy with person-to-person commerce,” Dickerson revealed.
“It’s the feel of afarmer’s marketinstead of a supermarket.”
This “people-powered economy” has proven useful for countless entrepreneurs around the world.
Sarah Woodson, owner ofDowning Pottery, had an experience similar to Adam’s.
“There isn’t really a downside to selling your items on Etsy,” Woodson toldEntrepreneur.
However, the push for free shipping didn’t quite sit well with many of Etsy’s sellers.
I use Etsy to find unique, handmade items …
I don’t want them to prioritize free shipping shops!"
In fact, 86 percent of Etsy’s sellers were women, according to the 2015 report.
This is not the case for many businesses.
AsFortunehighlighted, only around one-third of small businesses throughout the United States in 2015 were owned by women.
So, what sets Etsy’s small businesses apart from the others?
After all, women aretwiceas likely to buy handmade goodsonline than are men.
According toCNBC Markets, Etsy is also one of the few tech-based companies with gender parity.
Amy Yee, founder ofMaeven Vintage, first started selling her vintage finds on eBay.
Erin True ofUrban Wood Goodsfound similar success.
She created her Etsy store on a whim after reading an article about items made from reclaimed wood.
“I was really intrigued by this idea,” she toldHuffPost.
However, Etsy seller Alicia Shaffer certainly can.
According to a late 2018Forbesprofile, Etsy’s Brooklyn headquarters was designed to “inspire creative thinking.”
Oh, andit’s even dog-friendly.
Regardless, the business relocated toits own domain.
Unsurprisingly, sellers were livid at the thought of being forced to pay an advertising fee.
I’ll be working on building my standalone e-commerce site."
