Gone are the days of hustle culture.
Finally, people were treating burnout not as a buzzword but as a real condition worth paying attention to.
Enter TikTok’s “soft life” movement.
What is the ‘soft life’ trend?
softlife
A quick search of the #softlife hashtag onTikTokyields countless videos totaling more than 670 million views.
It’s the antithesis of hustle and grind, instead promoting self-care, indulgence, and relaxation.
The soft life is a pushback against these stereotypes and expectations.
I live a soft life.
I am a dainty princess.
I will fall out at the drop of a minor inconvenience."
What matters most is that your soft life habits are tailored to your personal desires.
For others, the soft life is a mindset more than a set of actions or self-care steps.
“Now, we are saying ‘no more’.
