However, things don’t appear to have gone as planned, and it’s unclear exactly why.

During an update episode, John introduced Nelson to Grammy-award-winning recording artist Pitbull during a meeting in Miami.

The entertainer signed on to endorse the company and agreed to help bring in other big names.

EZVIP founder Alashe Nelson, Mark Cuban, and Daymond John

It also does not appear that any other celebrities followed suit and joined the lively business.

Even more troubling is that the official EZ VIP website is no longer up.

AFacebookpage for the company also has not had any activity since 2014.

Daymond John photographed during an event

TheirInstagramprofile is currently private, with the now-disabled URL link still listed in the page’s bio.

However, most references to the once-thriving VIP reservation company have been removed from his Instagram account.

He shared posts advertising these new ventures earlier this year.

Alashe Nelson in front of his semi-truck

Either way, the days of EZ VIP were glorious yet brief.