For many women, beach anxiety is very real.
Well, one female-led fashion brand aims to end the stressful swimsuit search.
The entrepreneur was inspired to make her swimwear line after struggling with her self-image when wearing traditional bathing suits.
Shams appeared on season 13 of “Shark Tank” in 2022.
Her suits sold for the above-average price of $178, which many women were willing to pay.
She hoped that a Shark would invest in TA3 Swimwear, which she valued at $5 million.
What happened to TA3 Shaping Swimwear on Shark Tank?
Fashion founder Daymond John appeared interested in the brand until he learned that Shams was behind on inventory.
Finally, Greiner was the only Shark left.
Thus, the inclusive swimwear line walked out of the Tank without a deal.
Founder Leila Shams posted to Facebook after her episode aired, thanking customers for their support.
She also shared that her team had been able to scale production and fulfill their high demand.
On TikTok, the company promotes its various styles and reposts some of the best mega-sculpting reviews.
In these videos, wearers are shocked by the wonders this bathing suit does for their self-image.
The hashtag #TA3Swim has over 44.5 million views on TikTok and has even been endorsed by Drew Barrymore.
